⁠⁠If you have a website I’m sure you’ve heard of SEO and its importance.

But what if you don’t actually know what it is?! Not to worry! Here is a quick crash course on SEO and some tips you can implement TODAY on your website.

SEO stands for Search Engine Optimization, and it focuses on your website’s standing—where you show up on the list of search results—in search engines, like Google. ⁠⁠

For example, if you are a wedding florist, when someone searches for the best LA florists, you will pop up—hopefully near the top. You will know your SEO is working if you are appearing on the first page or close to the top of all the searches.

Showing up in search engines is important because it helps others know about you and the products or services you offer.

While SEO can be daunting, there are some things you can implement yourself—or hire an expert for.

I wouldn’t consider myself an expert, but I have had several years of working on websites and specifically working on improving SEO. I wish there was an easy formula too. But alas, Google and other search engines have an algorithm that makes it hard to say what exactly is the magic formula for perfect SEO.

SEO Tips You Can Implement

These are tips that I’ve picked up over the years and what other web designers and SEO workers share are helpful with increasing your SEO position with organic searches—not paid advertising. ⁠⁠

⁠⁠So here are the tips⁠⁠

1. Use your business keywords in every header⁠⁠⁠⁠
2. Share your service type and location close to the top of your homepage
3. Use only one Header 1 tag per page
   A Header 1 or H1 is the largest heading size on your website, you will want only one per page so search engines can read and filter through your content.
4. Put your keywords as titles in your blog and headings
5. Make sure your images are formatted to website sizes and not too large
   This also helps with downloading speeds for your website visitors!
6. Rename EVERY image to include a keyword and description of the image (alt tags)
   This also helps your website be more user friendly for visually impared viewers. Their screen readers will read what your image titles and alt tags are.
7. Have at least one link to another page within your website on every page

⁠⁠🌟BONUS TIPS⁠🌟⁠⁠

• Keep your keywords to less than 30⁠⁠
• Organize your site with the most important information at the top⁠⁠
• Put your service title and location throughout the site⁠ ⁠⁠

⁠⁠And there you have it, some tips to help you improve your SEO!⁠⁠

If you still need some help, hop into my DMs and I’d love to go over your SEO so you can show up and be seen! I offer affordable 2-hour calls and SEO updates for new and past website clients as well.